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This post was sponsored by Vehnta. The opinions expressed in this article are the sponsor’s own. Why isn’t Google Ads working…

Google has launched Offerwall, a new feature in Google Ad Manager designed to help publishers diversify their revenue beyond traditional…

The header bidding technology started to develop in 2015, and has since helped many publishers to grow their revenue by…

Google is transitioning AdSense to an eCPM payment model for publishers. Last November, Google stated it would be updating the…

Microsoft’s Monetize platform just received one of its biggest updates to date, and this one is all about working smarter,…

Google Ads has announced a major update to Search campaigns. The new AI Max campaign setting will roll out globally…

This post was sponsored by Invoca. The opinions expressed in this article are the sponsor’s own. In today’s marketing world,…

Paid media offers one of the fastest ways to promote a business event and get the right people to take…

Programmatic advertising has been a buzzword in the marketing industry for quite some time. But what does programmatic actually do?…

Tip #1. Boost Relevance: Use Industry-Specific Conversion Signals To Customize Google Ads Messaging Increasing clicks is as easy as increasing…