Browsing: Tech

TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms…

Wish you could get the best of both worlds – lower cost-per-click (CPC) and more high-quality leads? Wondering how to…

During its annual Google Marketing Live event for advertisers, Google announced upgrades to its AI measurement tools, making access easier…

Affiliate marketing has been experiencing explosive growth in recent years, and brands should be running their own affiliate programs in…

Google has introduced several new features to AdSense to simplify managing sites connected to the ad network. The updates aim…

Trends for holiday season planning have shifted over the years, and different brands define “the holidays” in different ways. Retailers…

The most emotionally engaging ad of the 2024 holiday season is a Teleflora ad featuring a hospitalized boy and a…

Organizations of all sizes and industries stand to learn about and explore the world of programmatic advertising. But for those…

As Google’s Ad Product Liaison, I often share updates and insights with the community of digital advertisers and, best of…

Google announced that it is changing how it pays AdSense publishers, no longer paying per click and switching to exclusively…